• The proposed rule change was published for notice and comment in the Federal Register on December 6, 2022.7 June 4, 2023 is 180 days from that date, and August 3, 2023 is 240 days from that date.
• FINRA finds it appropriate to designate a longer period within which to issue an order approving or disapproving the proposed rule change so that it has sufficient time to consider the proposed rule change and its comments.
• Accordingly, FINRA pursuant to section 19(b)(2) of the Act, designates August 3, 2023 as the date by which the Commission shall either approve or disapprove the proposed rule change (File No. SR-FINRA-2022-031).

https://public-inspection.federalregister.gov/2023-11924.pdf
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What are they delaying?

Purpose:

• Rule 606(a) of Regulation NMS3 (“SEC Rule 606(a)”) requires broker-dealers to publicly disclose specified information about their order routing practices for NMS Securities, including for non-directed orders in NMS stocks that are submitted on a “held” basis.
• The SEC has stated that, as a result of these disclosures, “customers—and retail investors in particular—that submit orders to their broker-dealers should be better able to assess the quality of order handling services provided by their broker-dealers and whether their broker-dealers are effectively managing potential conflicts of interest.”
• "FINRA believes these same goals would be furthered by providing investors with similar order handling information for unlisted stocks, which are not covered by the existing SEC Rule 606(a) disclosure requirements."
  • "Accordingly, FINRA is proposing to adopt new Rule 6470 to require members to publish quarterly order routing disclosures primarily for non-directed held orders in OTC Equity Securities, generally aligned with the SEC Rule 606(a) disclosures for NMS stocks but with modifications to account for differences between the market for NMS Securities and over-the-counter (“OTC”) markets."
  • "In addition, to make both the existing SEC Rule 606(a) disclosures and the new OTC Equity Security disclosures more accessible to investors, FINRA is proposing new Rule 6151 and paragraph (d) of new Rule 6470 to require members to send both disclosures to FINRA for centralized publication on the FINRA website".

Disclosure of Order Routing Information for OTC Equity Securities:

• Proposed new Rule 6470, entitled “Disclosure of Order Routing Information for OTC Equity Securities,” would require the publication of order routing disclosures for OTC Equity Securities.
• Specifically, as is already required for broker-dealers with respect to held orders in NMS stocks under SEC Rule 606(a)(1), proposed Rule 6470(a) would require, among other things, every member to make publicly available for each calendar quarter a report on its routing of non-directed orders in OTC Equity Securities that are submitted on a held basis during that quarter, broken down by calendar month, and keep such report posted on an internet website that is free and readily accessible to the public for a period of three years from the initial date of posting on the internet website.
• Also in line with the required publication timeframe for NMS stock disclosures under SEC Rule 606(a)(2), proposed Rule 6470(c) would require that a member make the new OTC Equity Security report publicly available within one month after the end of the quarter addressed in the report.
• Under Rule 606(a)(1), the SEC Rule 606(a) reports for NMS Securities are required to be broken out into separate sections for NMS stocks in the S&P 500 Index as of the first day of the quarter, other NMS stocks, and NMS Securities that are options.
  • Since these categories are not relevant to the OTC market, FINRA is proposing to instead require that the new quarterly reports for OTC Equity Securities under Rule 6470(a) be separated into three sections to better reflect the OTC market. Specifically, the new reports would be required to be separated into three sections for:
  • (i) domestic OTC Equity Securities;
  • (ii) American Depository Receipts (“ADRs”) and foreign ordinaries that are OTC Equity Securities; and
  • (iii) Canadian-listed securities trading in the United States as OTC Equity Securities.
• To provide for consistency across member reports, FINRA will publish a list of the OTC Equity Security symbols that fall under each category, and members would be required to publish reports in a manner consistent with such list.
• Under Rule 606(a)(1), the SEC Rule 606(a) reports for NMS Securities must be made available using the most recent versions of the XML schema and associated PDF renderer as published on the SEC’s website. Similarly, Rule 6470(a) would specify that the new OTC Equity Security reports must be made available using the most recent versions of the XML schema and associated PDF renderer as published on the FINRA website.

With respect to the content of the new reports, Rule 6470(a) would require that each section of the new OTC Equity Security reports include the information specified in paragraphs (a)(1) through (4) of proposed Rule 6470, specifically:

• The percentage of total orders14 for the section that were not held orders and held orders, and the percentage of held orders for the section that were non-directed orders
• The identity of the ten venues to which the largest number of total non-directed held orders for the section were routed for execution and of any venue to which five percent or more of non-directed held orders for the section were routed for execution, and the percentage of total non-directed held orders for the section routed to the venue
• For each identified venue, the net aggregate amount of any payment for order flow received, payment from any profit-sharing relationship received, transaction fees paid, and transaction rebates received, both as a total dollar amount and per order, for all nondirected held orders for the section.
• A discussion of the material aspects of the member’s relationship with each identified venue, including, without limitation, a description of any arrangement for payment for order flow and any profit-sharing relationship and a description of any terms of such arrangements, written or oral, that may influence a member’s order routing decision including, among other things: incentives for equaling or exceeding an agreed upon order flow volume threshold, such as additional payments or a higher rate of payment; disincentives for failing to meet an agreed upon minimum order flow threshold, such as lower payments or the requirement to pay a fee; volume-based tiered payment schedules; and agreements regarding the minimum amount of order flow that the member would send to a venue.
• "FINRA believes that requiring members to provide information about the relative amount of a member’s held and not held orders in the new reports proposed to be published under Rule 6470(a)(1) would provide investors, regulators, academics, and others seeking to review the reports with additional information regarding the business of brokers active in the OTC market."
• "Studies analyzing the market for NMS stocks indicate that broker-dealers may route orders to maximize order flow payments by sending market orders to venues making payments and sending limit orders to venues paying large liquidity rebates. Such routing may not always be in customers’ best interests."
• "Make-take fees may lead to agency conflicts and rebate volume pricing tiers may worsen such conflicts further."
• Theoretical models of the conflict between investors and their broker-dealers, who may be incentivized to route orders based on the take fees charged or rebates paid by exchanges, find that the conflict of interest reduces investor utility
• Using Rule 606 data, one study examined broker-dealer routing of non-marketable limit orders in NMS stocks to exchanges offering the largest rebate. This analysis combined with proprietary limit order data found that low-fee (i.e., low-rebate) exchanges fill or fill more rapidly when high-fee (i.e., high-rebate) exchanges do not fill, and non-marketable limit orders earn higher average realized spreads on low-fee than high-fee exchanges.
• "In addition, in the absence of order routing and payment for order flow information, customers may not possess information necessary to assist them in forming a preference concerning their brokers’ routing choicesparticularly where customer commission charges have been reduced or eliminated."
  • "Furthermore, if customers have information on how brokers route orders and are able to negotiate commissions to more closely represent the broker dealer’s average execution cost for a particular customer’s order flow, then customers may be better able to submit the mix of liquidity-supplying and demanding orders to minimize commissions and improve order execution."

Economic Impacts/Anticipated Benefits (AGAIN, this is what they are CHOOSING to DELAY):

https://preview.redd.it/qa4pxqtb0e4b1.png?width=838&format=png&auto=webp&s=00d46452848f7ab383db755d303d4fd5939a5ee1
https://preview.redd.it/sd0xjvpc0e4b1.png?width=874&format=png&auto=webp&s=225163cdecc73cb8a6be2af68042c68e53a3b879
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WUT mean?

• The proposed rule change aims to provide customers with increased transparency about financial incentives that could impact their brokers' order routing decisions.
  • These include any payment for order flow received, profit-sharing payments, transaction fees, and rebates.
• Currently, without order routing reports, customers may not fully understand the indirect costs that can affect their trading quality, especially for retail investors using zero-commission broker-dealers.
  • The proposed rule change allows customers to consider these less observable costs better and assess potential conflicts of interest.
• The standardized reports would be accessible on both the member's website and FINRA's website, enabling customers to compare order routing practices across firms and observe changes in a firm's behavior over time.
  • This would help customers understand if the received payment for order flow and net transaction fees paid might be influencing some firms' routing decisions more than others.
• However, FINRA acknowledges that direct benefits might be limited by a customer's ability to interpret the information in the reports... (do they not get we will teach each other if we have to?)
  • The reports would allow us to compare order routing to competing firms and consequently HAVE DATA for calling out how firms can improve their order execution quality.
• Furthermore, academic or industry researchers can analyze the data in the proposed public reports, making their findings public and describing differences in broker-dealer routing practices.
  • The centralization of the new OTC Equity Security reports and the existing Rule 606(a) reports on FINRA’s website should also reduce FINRA's costs and ease their access to the reported data for regulatory purposes.

How can you comment to get them to consider action on 8/3/2023:

File a regulatory Tip:
https://www.finra.org/contact-finra/file-tip
https://www.finra.org/contact-finra/file-tip

FINRA encourages individuals with information about potentially fraudulent, illegal or unethical activity to submit a regulatory tip. If you are aware of unfair practices or specific instances of abusive conduct, FINRA wants to know about it immediately. Often, violations of our rules and the federal securities regulations come to light through the receipt and investigation of regulatory tips from members of the industry and other industry professionals.
FINRA may find it useful to contact you for the purposes of verifying the information provided and soliciting additional information. While anonymous regulatory tips will be accepted and reviewed, their value may be diminished if FINRA is unable to conduct this additional inquiry.
It is requested that you provide a brief summary of the significant types of abusive conduct and/or rule violations that:
You believe to have taken place;
You believe may now be occurring, and/or
You believe may be about to occur.
All regulatory tip information received will be treated in confidence to the fullest extent possible. FINRA, however, cannot guarantee that during the course of a related investigation or possible prosecution of the matter that the identity or documents of the source of a regulatory tip will not become known.

A possible comment template you could use for the basis of a comment:

Dear FINRA,
I am a retail investor writing to express my concern regarding the delay in implementing the proposed changes to the FINRA rule SR-FINRA-2022-031 that aim to increase transparency in the financial industry. These changes promise several anticipated benefits that will enhance investors' ability to make informed decisions and potentially prevent instances of financial misconduct.
I believe that there may have been past and ongoing instances of conflicts of interest affecting order routing decisions that could be mitigated by the proposed rule change. The lack of transparency about brokers' financial incentives and their potential impacts on routing decisions makes it difficult for customers to discern these issues.
In addition, the lack of standardized reporting and easily accessible data on members' websites inhibits investors' ability to compare firms' order routing practices effectively. This lack of comparison and oversight could potentially enable unethical practices to continue unchecked.
I also foresee the possibility of further conflicts of interest or suboptimal execution quality, especially given the increasing prevalence of zero-commission broker-dealers. These firms might be influenced by hidden costs such as payment for order flow or net transaction fees, potentially affecting their order routing decisions and execution quality.
The delayed implementation of this rule change may allow such unethical practices to persist or even proliferate. Therefore, I urge you to expedite the process to implement these changes, providing the transparency necessary to empower investors and ensure fair practices in the industry as soon as possible!
Thank you for your attention to this matter.

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Firm and individual details can be selected as 'Unknown'
Then hit submit!

TLDRS:

• FINRA can kicks implementing disclosure rules for OTC
  • because PFOF data is involved?
• Will consider again on August 3rd...
  • Please consider commenting so that they KNOW retail wants this approved and implemented!

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Drew estate Sweet Jane and a Jack Daniels triple cask beside a fire. I'm a night shifter so watching the sunrise with a nice pairing like this is absolute Bliss. I also find myself truly enjoying this line from Drew estate. Ive become a big fan of infused cigars but the acids can often be a bit strong on the infusion. The Sweet Jane and the Fat Bottom Betty have become two of my favorite cigars to enjoy everyday.

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Caution: It's important to remember that these evaluations are guides to potential health concerns and not definitive measures of a product's safety or efficacy. They are based on individual ingredients rather than any negative effects the final product may have. The way ingredients interact in a formulation can influence their potential impact, and the presence of a specific ingredient does not automatically equate to harm when used in a product. It's always crucial to do your own research, consider the product as a whole, and keep in mind that personal reactions can vary greatly. When making decisions about personal care products, it is recommended to consult with healthcare professionals.
​
Brief: This baby shampoo includes gentle plant-derived cleansers like Decyl Glucoside and Cocamidopropyl Betaine. Sodium Lauroyl Lactylate also contributes to the product's cleansing ability and can help moisturize the skin. It's worth noting that Phenoxyethanol is a preservative that's generally safe, but has been linked to skin irritation in some cases. The product also contains several beneficial oils and extracts that can nourish and soothe the scalp and hair. However, the presence of an essential oil blend for fragrance can cause irritation for some babies, especially if they have sensitive skin or underlying conditions like eczema.
​
Ingredients: Water, Butoxy PEG-4 PG-Amodimethicone, Caprylyl Glycol, Sodium Benzoate, Coco-Betaine, Citric Acid, Polysorbate 20.
​

Typical ingredients description and side effects

​

• Butoxy PEG-4 PG-Amodimethicone
  • Butoxy PEG-4 PG-Amodimethicone is a type of silicone that is water-soluble and often used in personal care products such as baby wipes. It's primarily used as a conditioning agent, providing a soft, smooth feel to the skin. As of my knowledge cutoff in September 2021, there's limited specific research available on the side effects of Butoxy PEG-4 PG-Amodimethicone. However, considering its chemical structure and similarities with other types of silicones, potential side effects may include.
  • Potential Side Effects:
    • Skin Irritation: Although rare, this ingredient could potentially cause skin irritation in some individuals, particularly those with sensitive skin. This might manifest as redness, itching, or a rash.
    • Allergic Reactions: Although very rare, there could be a risk of an allergic reaction. Symptoms might include severe redness, itching, hives, or swelling.
  • EWG Skin Grade: 3

​

• Sodium Benzoate
  • Sodium benzoate is a type of salt of benzoic acid and is commonly used as a preservative in many types of products, including food, medicines, and personal care products like baby wipes. It's used to prevent the growth of microbes, thereby prolonging the shelf life of products.
  • Potential Side Effects:
    • Skin Irritation: Some people might experience skin irritation from products containing sodium benzoate. This could present as redness, itching, or a rash. Babies have sensitive skin, so they may be more susceptible to irritation.
    • Allergic Reactions: Though rare, some individuals may have an allergic reaction to sodium benzoate, which could result in symptoms such as redness, swelling, or hives.
  • EWG Skin Grade: 3

​

• Polysorbate 20
  • Polysorbate 20 is a common ingredient in many personal care products, including baby wipes. It acts as a surfactant and emulsifier, helping to mix oil and water components, and it's generally regarded as safe for use in cosmetics and personal care products.
  • Potential Side Effects:
    • Skin Irritation: Some people may experience skin irritation when using products with Polysorbate 20. This could result in redness, itchiness, or a rash. This is more common in people with sensitive skin or those who are allergic to the ingredient.
    • Allergic Reaction: In rare instances, some people might have an allergic reaction to Polysorbate 20. Symptoms could include severe skin redness, swelling, hives, or, in the most serious cases, difficulty breathing.
  • EWG Skin Grade: 3

​
​
The grading system used by EWG in the Skin Deep database is as follows:
1 to 2: Low hazard
3 to 6: Moderate hazard
7 to 10: High hazard

​
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Photo above - Take a guess: does this castle belong to Harvard, the Vatican, or the Mormons? Not Shown - the costumed characters and rituals that make those places so amazing.
I know what you're thinking. That this is going to be some rant about the Catholic Church. But actually, nobody is sure how much money THOSE guys are hoarding. If you count real estate and gold horse drawn carriages and looted art in their vault, it's probably much more than $50 billion.
But the $50 billion in my subject line is Harvard. Not including real estate, pension funds, etc. Not including the 30,000 students who may (or may not) be paying $60,000 a year (before books, fees room and board) to attend. Yikes – that's $1.8 billion a year in revenue !!! And zero taxes. In fact, Harvard's $50 billion (with a B) endowment is so high, it throws off enough cash each year that it COULD theoretically pay the entire tuition of every student and give them their education free. Without eating into their endowment principle. If Harvard wanted to do that. But they don't. They don't want to pay taxes either.
Harvard – like most universities - is a sort of magic kingdom. Where you can turn your back on the real world and pretend it doesn't exist. As long as you have the tuition. Or a scholarship. Or a student loan. A four-year visit (or possibly 6 or 7 year, if graduate school is included) to the magic kingdom. And if you have a Harvard degree look how easy it is to score an elite government job!
Harvard should pay taxes. Income tax, real estate tax, capital gains taxes - the whole nine yards.
You and I pay taxes, and we haven't got a prayer of sending a kid to Harvard. Shouldn't government handouts be needs based, instead of showered down on the ultra-wealthy? Tuition at the average (non-Harvard) college is now $41,000 (unless it's your local community college). Who the heck can afford that? You're either praying for a scholarship, or a signing up for a student loan you can never realistically pay back. $160,000 for a bachelors degree in . . . . anything. Accounting. Nursing. Psychology. Zen and the Art of Motorcycle Maintenance . .. no value judgements here on your chosen major. I'm just saying that most people will never earn enough salary to justify that ridiculous expense.
Okay - NOW let's move on to the Catholic Church. Another magic kingdom where the characters wear amusing historic costumes and have lifelong job tenure, like professors do. Let's agree up front that ordinary priests are probably not getting rich. Well, some of them do. But not THAT many, I'm hoping.
The internet is vague on how many private jets the Vatican owns or leases. This is why god invented shell companies and subsidiaries. But at least SOME churches have jets. Someone with a charitable mindset is using chartered jets to fly migrants from Florida and Texas to even less hospitable spots - like New York and California. THOSE states are hopping mad, and threatening to sue whoever sent the jets. Good luck. If those planes were owned or operated by churches, forget it. You can't sue churches for ANYTHING. Not even pedophilia. Well, okay . . . these days you can take a whack at that one. But almost forever, you couldn't. Try finding a law saying that churches can't fly poor people from one state to another. I dare you.
I don't think the Mormon church is involved in this migrant jet scam. But they do have assets of $100 billion. That's the equivalent of two Harvards. And the same kind of ginormous, awe inspiring castles as Harvard, the Vatican, and Disney's Magic Kingdom. How much does a lifetime pass to the Mormon-land cost? Well . . . it's a LOT. Theoretically 10 percent of your gross income. Before making student loan payments, or food clothing and shelter. But I'm guessing The Church of Jesus Christ of Latter-Day Saints is something like Harvard . . . there are discounts available if you know how to get them.
Disney. Don't give me that annoyed look. I'm not going to do an impression of Ron DeSantis here. I'd just like to point out that Disney (US divisions only) had revenue of $85+/- Billion last year. This was during the pandemic. And “profits” - after expenses and deductions and exemptions and amortization and deferrals - of around $5 billion. Disney paid less than $2 billion in taxes. Disney of course isn't “tax exempt”. But if I told you there was a way to pull in almost a hundred billion a year tithes – er, I mean ticket sales – and pay less than 2% in taxes, you'd want to know how to get in on that yourself, right? Disney is NOT tax exempt, let me repeat. It's Just sitting on millions of acres of real estate, with billions of dollars of copyrights, licensed characters, exclusive film libraries, cable TV networks, And day passes to Disney theme parks now cost $1,100 for a family of four. Is that part of the government's estimate that inflation is only 8 or 9 percent?
I've always wanted to live in a giant fantasy castle, like Harvard, the Vatican, the Mormons , or Snow White. But the odds of that are less than zero. But why do some of the planet's richest organizations get to do their thing tax free, or almost so? I'm not racist like Harvard - I don't believe in setting caps on student enrollment by race. I don't genuflect to a flying spaghetti monster. I don't believe Prince Charming is about to show up at my door and awaken me from this fitful dream, either.
So why are everyone else's taxes so high, while these guys are living large? The gods must have crazy friends in DC, no?

When summer comes, sleeveless short skirts are on the stage. If you want to be beautiful and outstanding, hair removal is a must for many delicate girls.
If you haven't figured out how to choose hair plucking, hair removal cream, waxing hair removal, and hair removal device, this guide is definitely not to be missed!
From the principle of hair removal to the parameters of product selection, the little fairy has written clearly.
When hair removal is required, one is the hair on the underarms, bikini area, etc., which will be super embarrassing if it is accidentally exposed.
The other is heavy hair, many hairs look black, one white covers all ugliness, and one black ruins everything.

Types of Hair Removal Methods

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There are several sorts of hair removal techniques available to suit individual tastes, financial constraints, and time frames for hair-free skin. Here are a few popular methods for hair removal.

Shaving

Shaving is the process of removing hair from the surface of the skin using a razor or electric shaver.
The results are transient, but the procedure is swift and comparatively painless, and hair regrows within a few days.

Waxing

Applying heated wax to the skin, letting it attach to the hair, and then removing the wax against the direction of hair development constitutes waxing.
This procedure eliminates hair from the roots, leaving the skin smoother for up to a few weeks.

Depilation

Depilatory creams or lotions contain chemicals that break down the protein structure of the hair, allowing it to be wiped away or rinsed off.
Depilation provides temporary hair removal, and the results can last longer than shaving, typically for several days.

Epilation

Epilation involves removing hair from the root using devices called epilators. Epilators use tweezers or rotating discs to grasp and pull out multiple hairs simultaneously.
This method can provide longer-lasting results compared to shaving or depilation, as it takes more time for the hair to regrow.

Laser Hair Removal

Laser hair removal is a popular method for achieving long-term or permanent hair reduction.
It involves using concentrated beams of laser light to target and damage the hair follicles, inhibiting future hair growth.
Multiple sessions are usually required for optimal results, and laser hair removal is most effective for people with light skin and dark hair.

Intense Pulsed Light (IPL) Hair Removal

While IPL devices employ a wide spectrum of light rather than a single wavelength, they function similarly to laser hair removal equipment.
The light damages the hair follicles and inhibits hair growth by focusing on the pigment there. IPL is another technique for long-lasting or permanent hair removal.

Electrolysis

A way of permanently removing hair is electrolysis. Each hair follicle is entered with a tiny needle, and the growth cells therein are destroyed by an electric current.
Electrolysis provides lasting results for all hair and skin types, although it can be time-consuming and may require numerous treatments.

Sugaring

Similar to waxing, sugaring is a natural hair removal technique. It entails applying a gooey paste composed of sugar, lemon juice, and water to the skin and then removing it while removing the hair.
For some people, sugaring is less painful than waxing, making it a useful choice for those with sensitive skin.

The Structure and Function of Hair Follicles

Anagen, catagen, and telogen are the three distinct growth stages that the hair follicle passes through.
Hair follicles are skin cells that make hair grow. The opening of the hair follicle begins on the surface of the skin.
Each hair forms an epidermal depression in the skin called a follicle. Usually, there is hair growth within each follicle.
Hair follicles are composed of connective tissue and epithelium, in addition to the dermal papilla, they also have connective tissue and blood vessels, which are all differentiated from epidermal cells.
Generally, people cannot grow new hair follicles. All hair follicles are born with a person and stay with the person for a lifetime.
After the hair follicle dies, it cannot regenerate. The hair follicle is connected to the sebaceous duct, which can transport the secretion of the sebaceous gland to the surface of the skin for discharge.

Trusted Hair Removal Devices Hand-picked By Our Editors

Women's Painless Depilator Facial Shaver ＆ Electric Trimmer Hair Remover

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https://preview.redd.it/df5t4qc3tc4b1.png?width=786&format=png&auto=webp&s=ee131bf7fb582d344fe5a9f86bad87895e0c1837
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Women's Painless Face Hair Epilator For Lady Portable and Rechargeable

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Product Details
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Sheidea Review
Painless Shaving
Cutting head fits the contours of your body to gently glide over skin to trim hair without pulling for a smooth complexion without stubble, nicks, or redness.
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Remove Unwanted Hair Effortlessly and Instantly
Horizontal cutting head with twin rotating blades expands the contact area for instant and thorough trimming of unwanted hair on fingers, cheeks, chin, upper lip, and arms.
Easy To Clean
To remove hair fast and simply, use the brush that comes with the package. Cleaning is simple because of the removable, watertight blade head that can be washed under running water.
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The stylish lipstick design fits comfortably in your hand, slip it into your beauty kit, bag, or purse to stay fuzz-free on vacation or throughout the day.

IPL Pulsed Light ＆ Painless Hair Removal Device For Women

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Product Reviews
Ratings: 5 Stars
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1. This hair removal device uses IPL intense pulsed light to destroy hair follicles, painless and efficient hair removal without hurting the skin and inhibiting hair regeneration.
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3. It can be used by both men and women and is suitable for hair removal on multiple parts of the body such as face, arms, legs, armpits, back, bikini area, etc.
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Hydrafacial treatments have gained immense popularity in the field of skincare due to their ability to address various skin concerns effectively. One of the key factors contributing to their success is the ability to tailor these treatments to the individual needs of each client. By customizing hydrafacial treatments, skincare professionals can provide personalized solutions and optimize results. In this article, we will explore the importance of tailoring hydrafacial treatments to individual needs and the benefits it offers.
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Skin Assessment:
The first step in tailoring a hydrafacial treatment to an individual's needs is conducting a thorough skin assessment. Skincare professionals examine the client's skin type, concerns, and overall skin health to determine the most appropriate course of action. Factors such as dryness, oiliness, sensitivity, acne-prone skin, hyperpigmentation, or fine lines and wrinkles are taken into consideration.
During the skin assessment, skincare professionals may use various tools such as magnifying lamps or skin analysis devices to evaluate the skin's condition more accurately. This assessment helps in identifying specific concerns and areas that require attention, enabling the customization of the hydrafacial treatment.
Customized Serums:
Hydrafacial treatments involve the infusion of customized serums to address specific skin concerns. These serums contain a blend of active ingredients that target the individual's unique needs. The choice of serums can be adjusted based on factors such as hydration, brightening, acne control, or anti-aging.
For example, if a client has dry skin, a hydrafacial treatment can be tailored by using a serum rich in hyaluronic acid to enhance moisture retention and improve hydration levels. On the other hand, a client struggling with hyperpigmentation may benefit from a serum containing ingredients like vitamin C or kojic acid to lighten and even out the skin tone.
By customizing the serums used during the treatment, skincare professionals can address specific concerns and provide targeted solutions, maximizing the effectiveness of the hydrafacial treatment.
Adjusting Treatment Parameters:
Hydrafacial machines offer flexibility in adjusting treatment parameters to suit individual needs. The intensity and duration of the exfoliation and extraction steps can be modified based on the client's skin sensitivity and tolerance.
For clients with sensitive or delicate skin, the suction power during the extraction step can be adjusted to a lower setting to ensure a comfortable experience. Conversely, for individuals with more resilient skin or stubborn congestion, a slightly higher suction power may be applied to achieve more thorough extractions.
Additionally, the number of passes made with the handpiece over specific areas of concern can be modified. This allows skincare professionals to focus more attention on problematic areas, such as the T-zone for individuals with oily skin or areas of hyperpigmentation, to achieve better results.
Combination with Other Treatments:
Another way to tailor hydrafacial treatments is by combining them with other complementary treatments. Skincare professionals can customize treatment plans by incorporating additional modalities such as LED light therapy, chemical peels, or microcurrent therapy.
LED light therapy can be used to target specific concerns such as acne, inflammation, or signs of aging. By combining LED therapy with a hydrafacial treatment, skincare professionals can address multiple concerns simultaneously, further enhancing the overall results.
Similarly, chemical peels can be used in conjunction with hydrafacial treatments to provide deeper exfoliation and address specific skin concerns, such as pigmentation or uneven texture. The combination of these treatments can deliver more comprehensive and targeted results.

Facial treatments have long been a popular choice for individuals seeking to improve the health and appearance of their skin. Among the various options available, hydrafacial machines have emerged as a revolutionary technology in the field of skincare. With their unique combination of exfoliation, extraction, hydration, and rejuvenation, hydrafacial machines have transformed the way facial treatments are conducted. In this article, we will explore how hydrafacial machines revolutionize facial treatments and why they have become a preferred choice for many.
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Comprehensive Approach:
One of the key factors that sets hydrafacial machines apart is their ability to provide a comprehensive approach to skincare. Traditional facial treatments often focus on specific concerns, such as exfoliation or hydration. However, hydrafacial machines combine multiple steps into a single treatment, offering a holistic approach to addressing various skin issues.
The hydrafacial treatment process involves exfoliating the skin, extracting impurities, delivering intense hydration, and promoting rejuvenation. By incorporating these steps into a single session, hydrafacial machines effectively target a wide range of concerns, including fine lines, wrinkles, hyperpigmentation, uneven texture, and clogged pores. This comprehensive approach ensures that the skin receives multiple benefits in a single treatment, saving time and delivering impressive results.
Non-Invasive and Gentle:
Hydrafacial machines have gained popularity due to their non-invasive nature and gentle treatment process. Unlike more aggressive treatments such as chemical peels or microdermabrasion, hydrafacial treatments do not involve the use of harsh chemicals or abrasive techniques that can cause discomfort or downtime.
The mechanical exfoliation and extraction performed by hydrafacial machines are gentle yet effective, making them suitable for individuals with sensitive skin. The specially designed handpiece creates a vortex effect, which loosens and removes impurities without causing irritation or redness. Additionally, the infusion of hydrating serums provides a soothing and nourishing experience, leaving the skin feeling refreshed and revitalized.
Customizable and Targeted Treatments:
Hydrafacial machines offer a high level of customization, allowing skincare professionals to tailor treatments to each individual's specific needs. The choice of serums used during the treatment can be adjusted based on the skin type, concerns, and desired outcomes of the client.
The ability to customize the treatment allows skincare professionals to address specific issues effectively. For instance, if a client has concerns regarding acne-prone skin, a serum containing ingredients such as salicylic acid can be utilized to target breakouts and congestion. Similarly, serums with ingredients like hyaluronic acid can be chosen to address dryness and improve hydration. This level of customization ensures that the treatment is tailored to each individual, maximizing its effectiveness and delivering optimal results.
Immediate and Long-Term Benefits:
Another aspect that makes hydrafacial machines revolutionary is the immediate and long-term benefits they offer. Unlike some treatments that require multiple sessions before visible improvements are seen, hydrafacial treatments provide instant results.
After a single hydrafacial session, clients often notice smoother, clearer, and more radiant skin. The exfoliation and extraction steps remove dead skin cells, unclog pores, and eliminate impurities, resulting in an immediate improvement in skin texture and tone. The infusion of hydrating serums deeply moisturizes the skin, reducing dryness and promoting a healthy glow.
In addition to the immediate benefits, hydrafacial treatments also provide long-term advantages. The stimulation of collagen production and the promotion of cellular renewal during the rejuvenation phase lead to continued improvements in skin health and texture over time.